The Colombo Plan Staff College (CPSC), in collaboration with the Council for Technical Education and Vocational Training (CTEVT), organized a virtual in-country program on "Branding and Image Building of TVET" from April 1 to April 4, 2025. The sessions were held online from 10:15 AM to 4:00 PM (Nepal Standard Time).

A special lecture on the "Blue Ocean Strategy for Image Building of TVET" was delivered by Prof. Suresh Kumar Dhameja, Director General of CPSC. In addition, seven thematic papers were presented by expert resource persons, each focusing on strategies for branding and enhancing the image of TVET institutions in the context of Nepal.

As part of the training, participants also developed and presented contextualized branding strategies and strategic marketing plan tailored to their respective institutions. A total of 38 participants from various CTEVT offices and polytechnic institutes across the country took part in the program. The participants included principals, vice principals, technical officers, and administrative officers of the CTVET system. The training was organized in coordination with the Technical Division of CTEVT.